Question: Marketers are now beginning to study the to understand where the buying process breaks down or gets diverted and why some customers are loyal and

Marketers are now beginning to study the
to understand where the buying process breaks down
or gets diverted and why some customers are loyal and some are not.
customer's product preferences
product evaluation process
routine response time
evaluation criteria
customer's journey
 Marketers are now beginning to study the to understand where the

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