Question: marketing plan? It should be the overarching statement to guide your company and should be qualitative and open to interpretation It should include a specific

marketing plan?
It should be the overarching statement to guide your company and should be qualitative and open to interpretation
It should include a specific timeframe so that a marketer can measure success
It should ask questions sueth as, "What sales do we hope to achieve?"
marketing plan? It should be the overarching

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