Question: Marketing Question: What would explain the differences between 323 and BZC objectives for the use of social publishing for the highlighted categories? Give an explanation

objectives for the use of social publishing for the highlighted categories? Give

Marketing Question: What would explain the differences between 323 and BZC objectives for the use of social publishing for the highlighted categories? Give an explanation for each of the five highlighted categories. Lead Generation 70% Customer Retention/ Loyalty - 63% Building an audience via subscription growth - 45% Lead nurturing - 68% Build credibility/trust 75%

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