Marta's Marshmallows has banner ads that appear when people search for chocolate, but the click-through rates have

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Marta's Marshmallows has banner ads that appear when people search for chocolate, but the click-through rates have been low. What would you suggest Marta's Marshmallows do to improve this metric?

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Auditing An International Approach

ISBN: 978-0071051415

6th edition

Authors: Wally J. Smieliauskas, Kathryn Bewley

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Posted Date: Dec 15, 2023 02:00 AM

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Marta's Marshmallows has banner ads that appear when people search for chocolate, but the click-through rates have

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I To improve the clickthrough rates CTRs on Martas Marshmallows banner ... View the full answer

Auditing An International Approach

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