Match the characteristic or example on the left to the proper stage of the AIDA model.

Group of answer choices

Knowledge that the brand or product exists in that marketplace.

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Samsung releases an ad exclaiming, "Meet the Next Generation Galaxy"

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Persuasion that the is worth considering for purchase.

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A Samsung Ad compares the new Galaxy to newest iPhone.

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Communications to move customers from "I like what it offers" to "I want it$".$

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Katy Perry appeared in an Ad for Popchips.

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The consumer seeks purchase information or takes steps to buy the product.

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Macy's posts a buyable pin on Pinterest for a Champagne dining bench

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