• May 15th -
• The first article I read was titled, "How a Tiny Canadian Start-Up Took on the World's Biggest Tech Companies" and was published in The Globe and Mail on May 14th, 2020. The article is about a Canadian start-up company called Nudge.ai that has developed a software that helps salespeople to organize their customer information and manage their sales pipeline. The company was founded in 2016 by two former Google employees, and it has since been acquired by Microsoft for $400 million.
• The second article I read was titled, "Apple's New iPhone SE Is a Winner" and was published in Business Week on May 11th, 2020. The article is about Apple's new budget iPhone, the iPhone SE. The phone is similar to the iPhone 8 in design and features, but it has the newer A13 Bionic processor found in the iPhone 11. The phone is being marketed as a more affordable alternative to Apple's flagship iPhones.
• In my opinion, both of these articles demonstrate the success of marketing strategies. The first article shows how a small company can succeed by developing a product that meets a need in the market. The second article shows how a large company can succeed by offering a more affordable alternative to its flagship product.
• May 22nd -
• The first article I read was titled, "The Pandemic Is Forcing Big Tech to Rethink Its Office Plans" and was published in The Wall Street Journal on May 21st, 2020. The article is about how the COVID-19 pandemic is forcing major tech companies to rethink their office space plans. Companies such as Google, Facebook, and Microsoft are all considering a move to more remote working arrangements.
• The second article I read was titled, "Pandemic Shakes Up Retail, Raising Questions About the Future of Stores" and was published in The Wall Street Journal on May 20th, 2020. The article is about how the COVID-19 pandemic is causing major changes in the retail industry. Many retailers are closed, and those that are still open are seeing a decrease in foot traffic. These changes are raising questions about the future of brick-and-mortar stores.
• In my opinion, both of these articles demonstrate the importance of adaptability in marketing. The first article shows how major tech companies are adapting their office space plans to the new reality of remote working. The second article shows how retailers are struggling to adapt to the new reality of decreased foot traffic.
• May 29th -
• The first article I read was titled, "How a Luxury Hotel Chain Is Pivoting to Survive the Pandemic" and was published in The Wall Street Journal on May 28th, 2020. The article is about how the luxury hotel chain Rosewood Hotels & Resorts is pivoting to survive the COVID-19 pandemic. The company has been forced to close many of its hotels and lay off employees. It is now focusing on its food and beverage business, as well as its spa and wellness offerings.
• The second article I read was titled, "Airbnb Puts More Money Into Hosting, Less Into Marketing" and was published in Skift on May 27th, 2020. The article is about how Airbnb is shifting its marketing strategy in the wake of the COVID-19 pandemic. The company is focusing more on its host community and less on its traditional marketing channels.
• In my opinion, both of these articles demonstrate the importance of flexibility in marketing. The first article shows how a luxury hotel chain is pivoting to survive the COVID-19 pandemic. The second article shows how Airbnb is shifting its marketing strategy in the wake of the pandemic.
• June 5th -
• The first article I read was titled, "How the Coronavirus Pandemic Is Affecting the Fashion Industry" and was published in Harper's Bazaar on June 4th, 2020. The article is about how the COVID-19 pandemic is affecting the fashion industry. Designers are cancelling shows, stores are closing, and employees are being laid off.
• The second article I read was titled, "Retailers Are Rethinking Their Stores. Here's What Some Are Doing" and was published in The Wall Street Journal on June 3rd, 2020. The article is about how retailers are rethink their store strategies in the wake of the COVID-19 pandemic. Many retailers are closed, and those that are still open are seeing a decrease in foot traffic. These changes are raising questions about the future of brick-and-mortar stores.
• In my opinion, both of these articles demonstrate the importance of adaptability in marketing. The first article shows how the fashion industry is being affected by the COVID-19 pandemic. The second article shows how retailers are rethink their store strategies in the wake of the pandemic.

Please read all articles and create a long summary