Question: MC Qu . 0 2 Which step in the STP process develops descr... Which step in the STP process develops descriptions of the different segments,

MC Qu

. 02

Which step in the STP process develops descr...

Which step in the STP process develops descriptions of the different segments, which helps firms better understand the customer profiles in each segment?

Multiple Choice

select segmentation method

develop positioning strategy

establish overall strategy or objectives

select target market

evaluate segment attractiveness

MC Qu.02 Which step in the STP process develops descr... Which

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