Question: MC Qu . 5 6 In spring 2 0 2 2 , the CEO of Delta Airlines, a . . . In spring 2 0
MC Qu In spring the CEO of Delta Airlines, a
In spring the CEO of Delta Airlines, a major international air carrier, was contending with an uncertain rebound in business passenger traffic, while in the meantime fuel prices and labor costs are expected to
rise in Meanwhile, a passenger boycott was looming because the company is located in Georgia, a US state that has recently passed new restrictive voting laws. Which of the following statements best
expresses how Delta Airlines should proceed to balance its goal of increasing shareholder value with its mission that states, We employees, customers, and community parthers together form a force for positive
local and global change, dedicated to bettering standards of living and the environment where we and our customers live and work"?
Multiple Choice
Delta needs to balance its pursuit of financial objectives against the pursuit of its strategic objectives.
Delta needs to balance its pursuit of financial objectives against its company follues such as fair treatment, integrity, ethical behavior, innovativeness, teamwork, topnotch qualing: supenar customer service, social
responsibility, and community citizenship.
Delta needs to balance the pursuit of its business purposemission against the pursuit of its strategic vision.
Delta needs to decide whether it will emphasize stock price appreciation or higher dividend payments to shareholders.
Delta needs to decide whether it will put more emphasis on the achievement of shortterm performance targets or longrange corporate social responsibility targers.
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