Question: mcq Emily was beginning her first assignment as an assistant marketer when she examined the segments being used by her new employer. While she had

mcq

Emily was beginning her first assignment as an assistant marketer when she examined the segments being used by her new employer. While she had learned the four distinct, broad categories used in segmentation, she found that in practice

the four categories overlap.

standard categories are used within industry groups.

modern marketers used only three of the four categories.

these categories are not used in online marketing.

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