Question: Megan's car has broken down. She needs a new car. She starts doing some initial research on AutoTrader.com. What stage in consumer decision making is

Megan's car has broken down. She needs a new car. She starts doing some initial research on
AutoTrader.com. What stage in consumer decision making
is she currently in?
Multiple Choice
Need recognition
Alternative evaluation
Information search
Purchase and consumption
 Megan's car has broken down. She needs a new car. She

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