Micro environmental analysis

You select an existing company $/$or a potential company that sells a Product$/$Service that you are familiar with, identify and describe any four micro environmental factors which will affect the marketing operations of that company. $(20$ marks$)$

N: B You have to gather information on the company using sources such as the financial press, company websites, journals, books etc. Remember to provide a list of resources used$/$accessed at the end of the assignment.