Question: Microsoft's Windows platform dominates the market for personal computer operating systems. By continuously upgrading and stretching the technology underlying its Windows system, Microsoft is pursuing

Microsoft's Windows platform dominates the market for personal computer operating systems. By continuously upgrading and stretching the technology underlying its Windows system, Microsoft is pursuing a strategy of:

.

customer intimacy.

.

product leadership.

.

operational excellence.

.

technological leadership.

.

total quality management.

Microsoft's Windows platform dominates the market for personal computer operating systems.

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