Question: Microsoft dominates the market for personal computer operating systems. By continuously upgrading and stretching the technology underlying its Windows system, Microsoft is pursuing a strategy

Microsoft dominates the market for personal computer operating systems. By continuously upgrading and stretching the technology underlying its Windows system, Microsoft is pursuing a strategy of: operational excellence.

technological leadership.

product leadership.

total quality management.

customer intimacy.

Microsoft dominates the market for personal computer operating systems. By continuously

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