Question: MKT 3 6 2 - 4 0 0 2 / Because marketers do not control consumers' comments on social media sites such as Twitter and

MKT362-4002/ Because marketers do not control consumers' comments on social media sites such as Twitter and Facebook q,
any feedback marketers receive there will be objective.
a filtered feedback channel has been created.
most consumers do not trust the comments they read there.
any comments consumers leave are virtually useless to marketers.
there is a chance that comments and postings will be negative.
MKT362-4002/ Because marketers do not control consumers' comments on social media

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