Question: MKT321, please post an answer not already posted. Based on your response to DB 5.1, how can sales managers and business owners, without the threat

MKT321, please post an answer not already posted.

Based on your response to DB 5.1, how can sales managers and business owners, without the threat of force, get salespeople to buy into the use of CRM? What should a sales manager/owner do with a superstar salesperson who refuses to use CRM? Why

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