Question: MKTG 3 1 7 0 Assignment 1 Chapters 1 , 2 , 3 1 . List and describe in detail the five alternative personal selling

MKTG 3170 Assignment 1 Chapters 1,2,3
1. List and describe in detail the five alternative personal selling approaches.
2. List and describe in detail the six classifications of personal selling jobs.
3. Chapter 2 discusses five variables that salespeople can utilize in an effort to earn
trust. List and describe in detail these five variables.
4. Chapter 3 discusses the business buying process (B2B). List and describe in
detail the eight steps involved in the business buying process.

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