Module 1 Assignment 2: Consumer vs. Business Buying Process Attached Files: [ Handout - 'How To' Resources for Creative Deliverables.pdf A A' (146.569 KB) Overview: For this assignment, you will prepare a creative deliverable which details the steps in the consumer buying process. You will be able to choose whichever format you wish for your deliverable. Please follow the instructions below. *To view the grading rubric for this discussion, click the name of the discussion, then click "Grading Information" Instructions: In Module 1, we learned that consumers (and businesses) follow a set of steps as they make purchase decisions. 1. For this assignment, you will create a deliverable of your choice (written document, infographic, PowerPoint, video, etc.) which communicates the information below. Did you in creating some of these types of deliverables. a. Consumer's purchase process: a. Create a deliverable which details the steps in the consumer's purchase process b. As part of your deliverable, provide an explanation of how the level of involvement may affect this process. b. Business (B2B) buying process: a. As part of your deliverable, details the stages in the Business (B2B) buying process. c. Consumer vs. Business buying process: a. As a final part of your creative deliverable, differentiate between the consumer vs. business buying processes b. How are they the same, and how are they different? 2. Submit your document using this assignment link (if you created a video, it is recommended that you save the video on YouTube or some other platform and share the link (URL) to the video)