Module $3$: Designing Global Supply Chain Networks

Required Assignment $3\mathrm{.}3$: Global Strategies in Operations Management

Operations managers of international and multinational firms approach global opportunities with one of four strategies: international, multi$-$domestic, global, or transnational.

Task:

$1.$ Define the features of each of the strategies and map the companies below in each of the quadrants. Select five out of the ones mentioned below:

McDonald$$s

Caterpillar

Texas Instruments$2$

Otis Elevator

Harley Davidson

Nestl$$

Coca$-$Cola

Heinz

Hard Rock Caf$$

$2.$ Explore the need to shift from one strategy to another for long$-$term sustainability as markets and preferences are constantly changing.

International Strategy:

Multidomestic Strategy:

Global Strategy:

Transnational Strategy:

Mapping the companies:

Multidomestic Transnational

Global International

$2.$ Explore the need to shift from one strategy to another for long$-$term sustainability as markets and preferences are constantly changing.