Module 6

It is Marketing class

If you select this question, provide a thoughtful 250+ word response to all of the questions below (250 words total, not for each section). Please separate your answers by the parts of the question. It makes it easier to see your specific response to each part.

Global Marketing

We will take on an international theme for this question. Go to the CIA World Factbook site (Links to an external site.) and click on SELECT A COUNTRY and choose one of the following countries and answer the questions below:

• Albania
• Brazil
• Canada
• China
• France
• Germany
• India
• Israel
• Kenya
• Morocco
• New Zealand
• Pakistan
• Russia
• South Africa
• Uganda
• Uruguay

1. Which of the following products would be best to market to residents in your chosen country? What are some of the statistics you used to help make your decision? Be sure to include the specific statistics to support your answer.
   • Baby toys
   • Hearing aids
   • Sporting goods
   • Bottled water
   • Luxury cars
   • Prescription drugs
   • Dinnerware
2. Considering the elements of the marketing mix (the 4ps) give a brief marketing mix. For instance:
   • How would you design the product? Are there any cultural considerations?
   • How would you price it? I am not looking for a specific price but more of some pricing considerations.
   • How would you advertise it? Make sure to think about their communications abilities.
   • Where would you distribute/sell it?
3. Explain, in your own words, what other general transnational issues are related to this country (see that section on the above referenced website) and how could these issues could affect marketing.