Question: Module content. You are using the five forces model. You find that the substitutability threat is very high. Your best strategy, if possible, would be

Module content. You are using the five forces model. You find that the substitutability threat is very high. Your best strategy, if possible, would be to:

Differentiate your product

Seek horizontal integration

Litigate, or sue your competitor

Seek forward integration

Seek backward integration

Enter into a joint venture

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