Question: You are using the five forces model. You find that the substitutability threat is very high. Your best strategy, if possible, would be to: Differentiate

You are using the five forces model. You find that the substitutability threat is very high. Your best strategy, if possible, would be to:
Differentiate your product
Seek horizontal integration
Litigate, or sue your competitor
Seek forward integration
Seek backward integration
Enter into a joint venture

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