Question: Morley Properties is planning to build a condominium development on St. Simons Island, Georgia. The company is trying to decide between building a small, medium,
Morley Properties is planning to build a condominium development on St. Simons Island, Georgia. The company is trying to decide between building a small, medium, or large development. The payoffs received for each size of development will depend on the market demand for condominiums in the area, which could be low, medium, or high. The payoff matrix for this decision problem is:
|
| Market Demand |
| |
| Size of Development | Low | Medium | High |
| Small | 400 | 400 | 400 |
| Medium | 200 | 500 | 500 |
| Large | 400 | 300 | 800 |
|
|
| (Payoffs in $1000s) |
The owner of the company estimates a 20% chance that market demand will be low, a 35% chance that it will be medium, and a 45% chance that it will be high.
1A) What decision should be made according to the maximax decision rule?
1B) What decision should be made according to the maximin decision rule?
1C) What decision should be made according to the EMV decision rule?
2A) Explain the weakness of Morley's Maximax decision
2B) Explain the weakness of Morley's Maximin decision
2C) Explain the weakness of Morley's EMV decision
2D) Perform a decision tree for Morley's decision analysis showing maximax, maximin, and EMV (either send a pic of pencil copy or perform in EXCEL spreadsheet)
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