Question: Morris is an engineering student and he loves everything about Penn State - - the campus, his professors, the residence halls, and Penn State football.
Morris is an engineering student and he loves everything about Penn State the campus, his professors, the residence halls, and Penn State football. He is assigned to read a research study by a professor from Ohio State; he dismisses the research completely because the professor that completed the study is from Ohio State and everyone knows their football team is inferior to Penn State's team. This is an example of the recency effect.
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