Question: Multiple Choice Managers use their firm's existing core capabilities to expand into foreign markets. Each local subsidiary is a self - contained unit with all
Multiple Choice
Managers use their firm's existing core capabilities to expand into foreign markets.
Each local subsidiary is a selfcontained unit with all the functions required for operating in the host market.
It frequently provides the opportunity to achieve a lowcost position via scale economies.
It significantly reduces duplication of effort across different markets.
It produces a highly standardized product and associated marketing campaign.
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