Question: Multiple Choice Question An IMC audit is a tool used to evaluate a company's current processes and assets such as internal communication, key audiences, databases,

Multiple Choice Question
An IMC audit is a tool used to evaluate a company's current processes and assets such as internal communication, key audiences, databases, advertising messages, and promotions expertise. This is part of
postpurchase analysis.
the evaluation stage.
pull strategy.
objective and task budget.
Multiple Choice Question An IMC audit is a tool

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