multiple choice questions answer all 4 questions please

is a formula used to measure the amount of debt a business is using to finance its assets. Return on assets Asset turnover Financial leverage Owner's equity Preferred stock Which of the following refers to a retailer's "traffic strategy"? Getting shoppers and converting them into customers at the lowest operating cost possible Developing plans for getting more shoppers into the store Having the right merchandise, using the right layout and display, and having the right sales force Converting shoppers into customers by having them purchase merchandise Providing the, appropriate level of service that the customers expect Which of the following is NOT an aspect of a good mission statement? Provide direction It is a plan of action for the firm to follow Changes with every new fad Broad and general in nature Motivational Which of the following is not a step in the strategic planning process: develop an annual operating budget. perform a SWOT analysis \& environmental analysis manage operations to the strategy develop a well defined mission statement. set business goals and objectives