My project is on Predicting elections, please help with information mentioned below.

How exactly does machine learning fit into your project?

Given what youre trying to achieve, and the data you think might be available, can you cast it into a learning problem? What is an appropriate model to use? How would you go about training and evaluating it? To give you an example, the primary challenge that a lot of recommendation systems like Netflix and Amazon face is clustering, not predictioni.e. once you are able to figure out groups of users who seem to have similar preferences and behaviors, it becomes a whole lot easier to recommend products that they may find useful.