Question: need help LO 2 Understand what is required for moving a service firm from service loser to service leader. LO3 Know the long-term impact of
need help
LO 2 Understand what is required for moving a service firm from service loser to service leader. LO3 Know the long-term impact of customer centricity on profitability and shareholder value. 1. How are the four levels of service performance 2. Is there evidence that improving customer satisfaction defined? Based on your own service experiences, leads to improved financial returns for shareholders? provide an example of a company for each category

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