Need help with #4. Please answer a-d. Thanks

100 points Charte's Furmiture Store has been in business for several years. The firm's owners have described the store as a Thigh-price, high-service operation that provides lots of assistance to its customers. Margin has averaged a relatvely high 36% per year for several years, but turnover has been a rolatively w0.5 based on average total assets of S500. A discount turnture store is about to open in the area served by Chartie's, and management is considering lowering prices to compete effectively Required: a. Calculate current sales and ROI for Charlie's Furniture Store. (Round your "ROI to 1 decimal placa) Sales ROI b. Assuming that the new strategy would reduce margin to 20%, and assuming that average total assets would stay the same, calculate the sales that would be required to have the same ROI as Charlie's cumenitly eams c. Suppose you presented the results of your analyss in parts a and b of this problem to Charie, and he replied, "What are you telling me? If I reduce my prices as planned, then I have to practcally double my sales volume to earn the same return? Given the results of your analysis, what is the actual amount of increase in sales required? d. Now suppose Charte says, "You know,I'm not convinced that lowening prices is my only option in staying compethe, What i I were to increase my marketing effort? Im thinking about impact of a successful strasegy of this nature would be on margn, turove. an sdenbny who my target custiomer groups are. in gerera, exciain to Charie what the likely of a suocessful strasegy of this nature would be on margin, turnover, and ROI Eflect on Margin Efect on Tum over Effect on ROI