need help with question $3$ only. What strategic problems does BlackBerry have? List as many as you find in the case study.

a$.$ Lack of innovation

b$.$ limited product portfolio

c$.$ poor marketing

d$.$ poor financial performance

Describe why each is a problem.

a$.$ BlackBerry has been known for their innovative smartphone technology, but in their

recent years the company has been struggling to keep up with their competitors in the terms of

functionality and features. This is an issue because it has led to a decline in market share and

customer loyalty.

b$.$ This company's focus on their smartphones has left it with a limited product portfolio,

which is an issue because it leaves the company vulnerable to their competition in other areas.

c$.$ This company has had poor marketing strategies which is an issue because it has led to

a lack of brand awareness and customer loyalty.

d$.$ This company has had poor financial performance and is an issue because it has led to

a decline in investor confidence and a lack of resources to invest in marketing and innovation.

Describe how each problem could be turned into an opportunity for BlackBerry.

a$.|$

b$.$

c$.$

d$.$

Now, summarize the strategic problems identified in question $1$ BUT do so in paragraph

form, using your rational listed in question $2$ to support each of your findings as to why each is a

problem. Finish with your final paragraph$($s$)$ based on the information in number $3$ to present

how each problem could be an opportunity.