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A New Venture Proposal project is be the preparation of a proposed design for a new service. At a minimum the proposed service design should address all of the elements in the service concept, include information on the target market, identify the competitive strategy, and include a financial analysis of the economic viability. You may refer to Commuter Cleaning - A New Venture Proposal, found in the text page 87, was conceived as a new service by a former student. Your project report should include the following items: 1. Identify the target market. 10% 2. Service concept statement 10% The benefits of the service (value added to the 3. customers/problem solved) 10% how the service will be positioned relative to similar 4. ones in the market 10% how the product or service will be sold and 5. distributed 10% 6. Strengths of the service Idea/concept 10% Address each element in the service idea/concept. 7. 10% 8. Articulate a competitive strategy. 10% 9. Prepare a financial pro-forma statement. 10% 10. Overall Feasibility of the service Idea/concept 10%