need some help with homework please

1)Lips by Lynne is a marketer of cosmetics and beauty products. They built their successful business by selling their products online to consumers through their website and social media sites. Which type of marketing channel does Lips By Lynne utilize? a)indirect channel b)direct channel c)downstream channel d)omni channel

2)Which is not true of todays Integrated Marketing Communications? a)The brands message should not vary by communications channel b)the brands message should vary by communications channel

3)Product assortment, service mix and store atmosphere make up a retailers _______. a) product b)promotion c)distribution d)company type