Question: needing help with 1-3. Thanks in advance 1) Based on Consumer Value Framework, which influence (l=internal, E=external, or S=situational) does each of the following factors

needing help with 1-3. Thanks in advance

1) Based on Consumer Value Framework, which influence (l=internal, E=external, or S=situational) does each of the following factors belong to? Attitude ( ) Culture ( ) Personality ( ) Temporary mood state() Family influence Perception() Store atmosphere ( ) Reference group) 2) What are utilitarian and hedonic values? Please use one or two examples to explain. 3) Please briefly discuss four general segmentation variables and provide one example for each segmentation variable. dinaatit onto

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