New answer please

LO2: Compare ways in which organizations use elements of the marketing mix (7Ps) to achieve overall business objectives. - Examine in detail the ways in which different organizations apply the marketing mix to the marketing planning process to achieve business goals. a. Choose two companies, preferably one that sells products and the other sells services. b. Determine how the selected companies use the seven-component of marketing mix. c. Describe how applying the marketing mix helps the selected companies to achieve their goals. - Examine strengths and weaknesses different tactics applied by organizations to demonstrate how business objectives can be achieved. a. Through your knowledge of the strategies applied to the marketing mix in the selected companies, you should write a simple description for each of these strategies by determining their effectiveness in achieving the goals and identifying the strengths and weaknesses for each strategy