Question: New - product strategy Prototype released to select cities Building a pilot plant, hiring and training new employees All - day ideation sessions with employees
Newproduct strategy
Prototype released to select cities
Building a pilot plant, hiring and training new employees
Allday ideation sessions with employees pitching product concepts
Reinvent the crunchy taco and traditional Mexican cuisine
Collaborating with FritoLays technical teams
Plans for new manufacturing lines to meet potentia! demand
Illustrations and edible mockup
Rounds of testing with consumers
Experimenting with recipes to adjust seasoning and structural integrity
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