Question: No copy for internet please. THINKING IT OVER 1. What are the critical differences between publicity and advertising? 2. Identify the four elements of the

No copy for internet please. THINKING IT OVER 1. What are

No copy for internet

please.

THINKING IT OVER 1. What are the critical differences between publicity and advertising? 2. Identify the four elements of the promotion mix. 3. On which of the four elements of the promotion mix does SXSW rely most

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