Question: not long please 34. Karla is looking to start a new company in the UAE. She wants to work in the food and beverage industry.

not long please

34. Karla is looking to start a new company in the UAE. She wants to work in the food and beverage industry. Would you advise Karla a completely new business or to resort in franchising? Justify your answer by discussing the benefits and the drawbacks of the option that you chose, while discussing why the benefits will outweigh the drawbacks

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