Note: Please post your first reply by Wednesday and complete all interaction by Sunday. Because this is a more highly interactive and demanding discussion, you will be given more time.

Task: As a group, come up with an idea for a commercial that is aimed at attracting a specific audience of people to a themed restaurant. Strategize on the following in your group discussion and by the due one member of your group should write-up a summary of what you decided in terms of the following questions:

• Who is the audience you are targeting? Describe them in terms of demographics and psychographic?
• What is the themed restaurant you'll be pitching in your commercial?
• Write up the idea for the commercial so that it clearly demonstrates the connection between the themed restaurant and the audience you are targeting in the commercial.