Now internal project Your workplace has assigned a new internal project to the implement Customer relationship management (CRM - HubSpot CRM) for managing all your company's relationships and interactions with customers and potential customers. The purpose of CRM is to: establish strong relationships with their customers facilitate easy customer and company interaction through company communication lines or through social media generate critical databases to facilitate business intelligence and insights generate promotional and loyalty programs based on those collected insights Project deliverables: To implement customer relationship management system. Project objectives