Objective: The project is given to relate the seven chapters covered to real life examples. Thus, it aims to build a bridge between textbook material and true experiences. This term project should be prepared individually. The students should write a report. The report should not be less than 8 pages and more than 10 pages (MS Office: Double Space, 12 font, times new roman).

Deadline: June 8, 2020

Guidelines:

The students are expected to analyze one of the international businesses in the world. The outline of the term proejct is listed as below:

The term project should follow the classical format such as:

- introduction (the explanation of the topic )

- main discussion (you can have sub-headings here)

- conclusion(s) and suggestions

The term project should address the questions listed below:

- How and when did the firm start its operations?

- What is the product /service?

- How does the firm keep its market share?

- What are the socio-cultural and financial forces that the firm focuses on in the host countries?

- What are the features of global strategic planning process of this firm?

- Does the firm adopt market screening? How is it used?

- What is the business strategy preferred by the firm?

- What are the import and export practices of the firm?

- What are the principles of global supply chain management for this firm?