On June $1,2009,$ one of the $$Big Three$$ automakers General Motors $($GM$)$ filed for chapter $11$ bankruptcy. The Government of the United States now owns $60\%$ of GM$.$ The president said GM$$s business model was not working. A new business model has to be developed for GM to come back.

Five years ago, you graduated from one of the top business schools in the country. Fortunately for you after graduation, you joined one of the top strategy$-$consulting firms and have been involved in various kinds of assignments helping companies in distress.

The company that you work for has won the bid to develop a COMPREHENSIVE STRATEGIC PLAN for the new GM$.$ The partners of your firm have put up a team which you are part to work on this high profile assignment.

As experienced professionals on such assignments, your task is to develop this comprehensive strategic plan. Your plan should include strategies that will make the new GM competitive in the market.

You are required to submit a report to your partners on April $15$ and a presentation on April $26.$ Your report must cover the following areas:

$1.$ Vision

$2.$ Mission

$3.$ Objective$($s$)$

$4.$ External assessment includes competitive profile matrix, EFE matrix and Porter's $5$ forces if that is appropriate

$5.$ Internal assessment including some ratio analysis and IFE matrix

$6.$ Strategies in action $($integration strategies, intensive strategies and diversification strategies if you think it is appropriate$),$ defensive strategies and Porters' generic strategies and means for achieving these strategies.

$7.$ A comprehensive strategy analysis specifically; the BCG matrix, the grand strategy matrix, and the quantitative strategic planning matrix

$8.$ Recommendations

$9.$ Implementation and evaluation

$10.$ Conclusion