One of the more fascinating aspects of any issue is the role of the media. Choose a
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Question:
One of the more fascinating aspects of any issue is the role of the media. Choose a current issue of any kind - political, current affairs, entertainment, athletics - that has clearly defined opposing sides.
Chose one media outlet - print, television, radio or online - from each side and compare and contrast how they present their respective points of view.
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Advertising and Promotion An Integrated Marketing Communications Perspective
ISBN: 978-0078028977
10th Edition
Authors: George Belch, Michael Belch
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