Orange Valley, which currently operates a(n) climbing wall, is considering project A, which would involve opening a(n)
Question:
Orange Valley, which currently operates a(n) climbing wall, is considering project A, which would involve opening a(n) ice cream parlor. For most of its existence, Orange Valley has operated a(n) climbing wall, ice cream parlor, and skating rink. Project A would require an initial investment of 6,263 dollars and is expected to produce annual cash flows of 820 dollars each year forever with the first annual cash flow expected in 1 year. What is the NPV of project A, based on the information in this paragraph and the following table and applying the pure play approach to determining a project’s cost of capital?
Firm | Line of business | WACC |
Orange Valley | climbing wall | 10.2 percent |
Violet Sky | skating rink | 6.69 percent |
Green Forest | ice cream parlor | 11.86 percent |
Indigo River | climbing wall, ice cream parlor, and skating rink | 8.35 percent |