Question: Organizations must define and execute an effective strategy to be successful in e - commerce and m - commerce. 1 . Businesses should use Web
Organizations must define and execute an effective strategy to be successful in ecommerce and mcommerce.
Businesses should use Web sites as standalone items for ecommerce and not connect them to other commerce efforts by the business. True or False?
a True b False
Businesses may use multiple, coordinated ecommerce applications that engage you in a purchase decision such as allowing a customer in a physical store to scan a product UPC code to see social media comments, price comparisons for nearby stores, or a coupon for a discounted purchase What is this marketing plan called?
a Spam
b Millennial marketing
c Omnichannel marketing
d BB
The most important issue to be considered when an organization embarks on ecommerce is
a choosing the right technology
b choosing the right professional to design the Web site
c making the business strategy paramount
d the amount spent on technology
Implementation of a BC ecommerce application can lead to BB opportunities. True or False?
a True b False
Ecommerce is evolving, providing new ways of conducting business that present both potential benefits and problems.
Which of the following is not a main characteristic to consider with mcommerce application?
a Mcommerce messages can be delivered to your phone.
b Mcommerce only works when an app are your phone makes the payment.
c Your customer profile allows business to target you.
d Your mobile device lets a business know your location.
According to Moore's Law, how long does it take for the power of computing technology to double for the same cost?
a years
b years
c years
d years
The evolution of ecommerce
a is a normal business occurrence that makes business processes more efficient
b is a disruption to business processes that makes businesses rethink how they achieve their objectives
c cannot be determined because ecommerce is less than years old
d means that mcommerce will be the only form of ecommerce within five years
Ecommerce can be used in many innovative ways to improve the operations of an organization.
Organizations cannot use existing technologies in innovative ways, they must wait for new Technology to emerge before they innovate. True or False?
a True b False
Improving an organization's performance with ecommerce most often means
a replacing current, older employees with new, younger employees who are more adept at using technology
b changing the organization's processes to achieve goals
c using artificial intelligence
d keeping the same processes but performing them faster
Which of the following is NOT considered to be a key challenge of ecommerce?
a Dealing with consumer privacy issues
b Overcoming users' lack of trust
c Overcoming global cultural challenges, language, time, distance, infrastructure, and currency challenges
d Low user interest in accessing global markets and competitive pricing
Ecommerce requires the careful planning and integration of many technology infrastructure components.
Ecommerce is dependent upon electronic payments. True or False?
a True b False
Which of the following is a key technology infrastructure component?
a User profile privacy
b Translation features on Wed sites
c Multinational banking
d A highspeed connection to the network
Which of the following is not a Payment Card Industry security safeguard?
a Using cash in transactions
b Using a firewall to control access to computers and data
c Never allowing the use of default passwords for systems
d The use of antivirus software that is updated regularly
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