Osterwalder compiled five business model patterns that are recurrent among different firms. These 5 business model patterns mold the way companies operate their businesses: i) Unbundling; ii) Long Tail; iii) Multi-Sided Platform; iv) Free & Freemium; v) Open. Evaluating these Canvas Business Model patterns, which one attracts you the most or you would employ in your own venture? Explain why you would adopt this pattern. What building blocks deserve more attention because of the pattern you chose