Question: Outline and describe five (5) guidelines for preparing a request for proposal. Each guideline should be described with at least two facts to ensure full

Outline and describe five (5) guidelines for preparing a request for proposal. Each guideline should be described with at least two facts to ensure full marks

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=+8. Determine what the brand's positioning is. Do you want consumers to say it's safe, cool, fun, reliable, etc.? (WHAT IS THE BRAND KNOWN FOR?)

=+7. What is the big message you want them to know?

=+c. Geographics Explores where (location and kind of setting: urban, suburban, rural) audience lives.