Question: Part 1: Compulsory Question Question 1 (40 marks) a) Differentiate between Born Global and Going Global . (30 marks) b) In 2022 Air Asia changed

Part 1: Compulsory Question

Question 1 (40 marks)

a) Differentiate between Born Global and Going Global. (30 marks)

b) In 2022 Air Asia changed its name to Capita A to reflect its growing portfolio. Critically evaluate if AirAsia, the low cost carrier can be categorized as Born

Global. Why or why not?

(10 marks)

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