Part $4.$ Designing a Qualifative Study

Please read the following scenario:

Two staff members from the Morristown Parks and Recreatlon Department took a walk on "The Green" with an official from the city's tourism bureav, They were seeking ways to promote physical activity in Morristown; making sustainable and lasling changes was important. They considered potential stakeholders and government officials who could be brought together for collaboration, including engineers, police, and the school district. They set up an initial meeting$-$and every person who was invited attended.

The Green is a historic park, a beautiful place that was not cansidered particularly accessible. So$,$ the group had a challenge$-$ how to make improvements to an existing space, keeping the charm but modernizing the walkways and bikeways. A group came together in the fall of $2010$ with the goal of improving pedestrian access. This group called itself "Shared Responsibility" and wes headed by the Morris County Park Commission. Coalition members include representatives of local, county, and state government agencies; businesses; nonprofits; public health, and law enforcement. To name a fow, there's the Alliance for Morris County Parks, Morris Area Wellness Partnershipe, Morristown Medical Center, Trans Options, The Seeing Eye, and the Morris County Tourism Bureav. Soon thereafter, the group took a walk and identified challenges to pedestrian safety and general walkability in the city. Recommendations included crosshatching crosswalks to increase visibilify and improving crosswalks that had been designed with paving stones but proved to be difficult to maintain. The group looked at an overarching walkability plan for the city and recommended narrowing a street to discourage vehicular traffic and replacing bricks with flat pavers fo reduce tripping.

By November, rack cards and posters had been created with the "Shared Responsibility" logo$,$ and on Election Day, they were given to businesses around The Green. Signs were' provided and posted at entrances and exits of all parking garags. A$.$ local newspaper printed a two$-$page story with photographs, which greatly increased awareness of the canpaign.

Once the improvements were in place, the original group worked with Bike$/$Walk Morristown, a local group that promotes bicycling and walking. Bike$/$Walk Morristown agreed to work with city officials and sustain the effort that was already well under way, and the original group moved on to other projects. Through the initial prolect, a local group of walking and biking adrocates stepped forward to continue the work around adrocating for these environmental changes.

Bringing the right people to the table, having regular meetings, and shoring information with everyone on the committee resulted in quick success. The group also created a template press relecse, which aided with positive media coverage. "Walkability matters," says Pam Fischer, former director of the New Jersey Division of Highway Traffic Safety. $"$It brings the community together. When people are out about and walking, there is more opportunity to interact, to be engaged in their community. There are so many benefits to that."

Please answer the following questions $(20$ Points$)$:

Assume that you and your group are evaluatlve researchers who are interested in learning more about the environmental mission of the "Shared responsibility" campaign as well as the communal and physical impacts if's had on pedestrians in Morristown, New Jersey. Kecping this in mind you will design a qualitative research project related to one of these concems. Indeed, a research project must have a narrower scope, as we cannot assess everything at once, so please answer the following questions$/$complete the following tasks to develop your research project.

Come up with a research question that focuses on one are of the five P$\text{'}$s of evaluation $($i$.$e$.,$ personnel, policies$/$administration$,$ places, pragram quality, participant outcomes$].$ Hint: When you think about your research question, make sure you are selting yourself up to collect qualitative data.

Who is your target population?

Which non$-$probability sampling technique will you use for your study and why?

Regardless of in$-$depth or focus group choice, let's say you will use semi$-$structured style of qualitative interviewing $($l$.$e$,$ the interview gulde$),$ what are $5$ questions you could ask participants that relate to the research question?

For which of the "benefits of recreation" apply to this scenario? $($i$.$e$.,$ individual, communal, economic, environmental$).$ Explain why or how you think this case study presents the recreation benefits you've selected.