Part B - Develop marketing communication brief Now that you have met with the Centre Manager and his team, you have been asked to come up with a marketing communication brief which you must present to the Centre Manager within the month. Before you can develop a communication brief, you are required to research Bounce Fitness website and review the Marketing Plan, Business Plan, and any other relevant documents. Write a report using Appendix B for your Marketing Manager Jason Smith from T & J Marketing Agency detailing the following from your research: a) Who is the client and the profile of the client? b) Purpose statement and objectives reflecting client needs. c) State marketing communication objectives in measurable terms and provide specific guidelines on what is to be accomplished by marketing communication. d) Define key characteristics, competitive factors and market situation facing product or service. e) Include a summary of information on target audience and legal and ethical constraints. (Approx. 200 words)