Question: Part C - 1 : Select Target Markets and Positioning How do consumers go about buying, using, and disposing of your products? What market segments

Part C-1: Select Target Markets and Positioning
How do consumers go about buying, using, and disposing of your products? What market segments will you select to target for consumer and/or business markets? Who is your current target market? Identify your market segmentation (demographic, geographic, psychographic). Cite the changes you'd make here if you were the marketing manager of this company? How would you position your product vs. your competition?

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